Home / Fall 2013 / Smitty’s brands bottles of bourbon

Smitty’s brands bottles of bourbon

Written by: Allison Ericson/Photo contributed by: Mike Smith

 

Members of Blazer Nation may soon be able to see their beloved VSU logo emblazoned upon a bottle in their own personal liquor cabinet.

Mike Smith, VSU alumni and owner of Smitty’s Package Store, will be selling a VSU-labeled special edition bottle of Evan Williams bourbon.

“I’m giving all the profit back to the VSU foundation,” Smith said. “I played baseball for the school, I’m on a lot of VSU boards and I graduated from VSU. I love the school, so I wanted to do this more as a commemorative marketing, cool thing than really try to make any money.”

A little more than 200 bottles are expected to hit Smitty’s shelves within the next two weeks.

For only $21.99 VSU members can purchase their very own bottle.

“A lot of bourbon companies are doing single-barrel programs now but we are the first to use Evan Williams and single barrels south of Atlanta,” Smith said. “No one has jumped on Evan Williams yet. A lot of people have done Jack Daniels and some other brands but we’re the first to put a collegiate logo on a bottle of Evan Williams.”

After getting permission from the VSU president, vice president and athletic director, Smith bought a ticket to Louisville, Ken. where he hand-picked and tasted VSU’s very own single-barrel bourbon.

Smith selected a 10-year-old, 86-proof Evan Williams whiskey, which will be bottled and stamped with VSU’s emblem and hand dipped with a wax seal.

“I’ve tasted it, it was really clean and smooth tasting, it didn’t have the burn a lot of caramel, oaky flavors so I think it’s a cool thing … it’s a 10-year-old barrel of whiskey. I mean a lot of bourbons are 4-years-old, maybe 8 (years old),” Smith said.

Smith is hoping to donate $1,000 and the empty bourbon barrel to VSU charities or in an auction.

“I love VSU, I love the V-State logo,” Smith said. “I mean when they changed the logo Coach Hatcher drew that on a napkin one day and they just started using it for football and now it’s huge.”

Smitty’s will not be taking pre orders due to the amount of people interested.

With a little over 200 bottles, they’re expected to sell in less than a week.

Smith hopes to have the bottles before VSU’s next home football game.

“I’d really be surprised if I don’t sell all of them in a week,” Smith said. “When you add up coaches, athletes, students and alumni we may do it again.”

Check Also

VSU mourns the loss of former President Ronald M. Zaccari

Ronald M. Zaccari, VSU’s seventh president who fundamentally changed campus by overseeing the building of ...

One comment

  1. If Bourbon Whisky is smooth in taste then it is easy to drink & goes down smoothly 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *